Google My Business Guide

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Google My Business

As a digital marketing strategist, I know firsthand that Google My Business is the most important part of your digital marketing strategy, especially for Local SEO. The good news is that it doesn’t have to be hard; in fact, there are some key steps you can take right now.

Did you know that approximately 46% of all Google searches are looking for local information and 4 out of 5 consumers search for local information online? So if your business doesn’t appear in search results, one of your competitors will be. Therefore, it is critical that you develop a Local SEO strategy that works.

Read more in my blog post, “4 Benefits of Google My Business You Need To Know.”

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Frequently Asked Questions

What is Google My Business?

Google My Business is a free service that helps local businesses stand out on Google Search and Google Maps. You can manage a business profile online, including business category, contact details, business description, photos, posts, reviews, website link, and phone number.

Can I use Google My Business if I don’t have a physical location?

When you register your Google My Business Profile, you get to decide whether you use a physical address. So even home-based or service-area only businesses can use it. In your Google profile, you can designate the areas you service, so when customers look your business up or search for your products or services, they can find you.

How much does it cost to use Google My Business?

There is no cost to register for Google My Business and using it is completely free! That means that every small business can take advantage of the benefits the tool offers.

What is a Google business website?

If you don’t have a website set up for your business, this is a great option to develop a professional site for free! Once you register for Google My Business, they will automatically prompt you to set one up. It will create the profile based on the business information you enter and allows you to portray a more established image for your company.

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