Strategic Google My Business Management & Optimization Services To Improve Our Local SEO
Google My Business (GMB) is a powerful acquisition tool and an essential part of Local SEO. If you’re not familiar with GMB, read my blog post “4 Benefits of Google My Business You Need To Know” to learn more.
A properly optimized Google My Business Profile can help increase lead generation and revenue for your business.
I can strategically optimize your profile to increase your visibility in Google Search and Google Maps to help you attract more local customers to your website and physical store!
A Quick Intro to Google My Business
Google My Business (GMB) is a platform that powers Google’s Business Profiles, giving you the chance to show up on top of the local results, appear in other results, and control how your information appears.
GMB is a platform that every local business owner should know about and use, as the information you provide can show up in a variety of ways on Google, such as in Google Search, Google Maps, and other services.
Best of all, Google offers this service for free to businesses, but it’s completely up to you on how you implement it as part of your Local SEO & Organic SEO strategy.
More About Google My Business Profile
Your Google My Business Profile is like a business directory listing with lots of useful features. It is free to use and run by Google, so improving your GMB Profile also helps Google know more about your business and share this info with people who may look for a business such as yours.
With GMB, customers have the option to call you, send instant messages, visit your website, leave reviews, make an appointment or reservation, and request directions. You can also post updates, offers, or information regarding events and your products or services.
What’s the Secret to Success?
The more up-to-date and useful your GMB Profile is, the more Google will favor it. Why? Because Google’s primary goal is to provide the best possible experience for its users.
So if your information is up to date and your profile offers additional value compared to your competitors, it makes sense for Google to reward you with increased visibility.
Google provides you with many tools to build out your profile and keep visitors engaged, such as the ability to post photos, updates, events, offers, and more.
Google My Business Management Services & Optimization
Setup & Verification of Your Google My Business Profile
I can help you create a Google My Business Profile and verify it. If your profile already exists and you cannot edit or access the account, I can help you claim it.
While setting up your profile, I will add information like your business name, business categories, address or service areas, operating hours, and additional business details. Before starting this process, you will need a Gmail account to create or claim a GMB Profile.
Adding Products & Services To Your Google My Business Profile
In adding products and services to your GMB Profile, it’s essential that the information and linking are correct. There are other strategies you can employ here to increase your visibility for local searches.
If a product or service becomes unavailable, it’s important to remove them from your profile, which I can do on your behalf. Additionally, I can add new products or services to your GMB Profile as they become available.
Google My Business Reputation Management
Managing your Google Reviews is crucial to both your online reputation and how well you perform in local searches.
I am an expert at online reputation management and can reply to both the good and bad on your behalf, as well as provide tips on how you can get more Google reviews.
Strategic Marketing with Google My Business Posts
Strategic marketing posts can give your GMB Profile greater exposure. These can be news updates or information on events you may be running. You can also post information on your products or services, and even include special offers.
I can create high-quality posts that fit within Google’s posting guidelines. I focus on creating content that is engaging and highly optimized to get you the best results in local search.
Get More Reviews with My Simple & Effective Methods
How To Get More Google Reviews
In the 2020 Moz Annual Report, it showed that Google Reviews ranked second, just after posts, in terms of local ranking factor.
So we definitely need them, but how do we get them?
I offer an effective and easy way to get more reviews from your customers, using only a simple link. For a small fee, I give you an easy-to-remember link you can provide to your clients in person, over the phone, in email, and in texts. This link will take your customer directly to Google to leave a review for your business.
You have two options to choose from for the format of the link.
I would work with your domain registrar or hosting provider and set up a redirect from, for example, review.ajtatumdigital.com, to your Google My Business Profile.
This has a one-time setup fee and varies depending on your domain registrar and/or hosting provider.
The second option would use a short domain that I maintain. You can choose from:
This option requires no setup on your part and requires no interaction with your domain registrar as it leverages our domain registrar.
With this option, there is a $20/yr fee.
The Benefits of Partnering with AJ Tatum Digital
Done-For-You Google My Business Management
Be at ease knowing your Google My Business Profile is active, up-to-date, and free from spammy suggestions from online trolls (or competitors) trying to hurt your Google local rankings and get your listing taken down.
You don’t have to worry about business profile management, Google posts, or replying to reviews – I’ve got you covered! You can trust me with your Google My Business Profile.
Making sure your Google My Business Profile is healthy, optimized, up-to-date, and spam-free is my job. Plus, I’ll go to bat for you and your business if I see anything off. I’ll use the right channels to fix potential location problems on your behalf.
Affordable Google My Business Services
My pricing is simple and transparent. My hourly rate is $120/hr. I reduced this rate to $100/hr when there are 10+ hours of work guaranteed a month.
Besides an affordable rate, there are no minimums. I am flexible and am only interested in helping your business enjoy more success online.
You’re Not Locked Into Any Contracts
I have no lock-in contracts or tricky “Terms and Conditions”. For example, you may only want me to help with the initial setup and then want to take it from there and that’s completely fine!
In the future, if you need any further help, you can simply get in touch with no strings attached.