6 link building techniques for ecommerce
In ecommerce SEO, ranking category, product or brand pages should be the main focus of most efforts.
Sitewide conversion rates for ecommerce hover around 2-3%, but product pages can reach over 30% (average of 7%) in the right scenario.
But getting links directly to these pages can be time-consuming for many in-house SEOs.Â
This article covers six effective link building tactics for ecommerce brands today.
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Ecommerce link building: Challenges and solutions
For ecommerce sites, driving traffic to category, brand and product pages can lead to greater returns.
But earning links to these pages is complicated as many of the highest quality publishers prefer to link to informational content.