Reddit Shares New Insights into Gaming Discussion on the Platform, and the Opportunities for Brands
Reddit has published a new report on the opportunities it presents for gaming marketers, with significant reach to various groups of dedicated, passionate gamers who are looking for new purchase opportunities.
And now may be just the right time to reach them – as explained by Reddit:
“We’re in the golden age of gaming. Advancements in virtual and augmented reality tech, faster internet, and the rise of casual and hyper-casual gamers have ushered in a new era. The next few years in particular will be exciting for gamers and brands alike. Following two years of false starts and delays, this year is stacked with more than 100 major video game releases from some of the biggest players in the space.”
Gaming is a big focus on the platform, via subreddit communities like r/gaming, which has over 36.5 million members.