I Wanted to See if AI Could Write My Blog Post. Here’s What I Found.
Digital Transformation
It’s no secret that the use of AI to generate content has skyrocketed in the past year. The catalyst was GPT-3, an AI language model by the nonprofit OpenAI. Using GPT-3 as the foundation, dozens of new technology tools are now making it easy to access and use AI for content creation. And the impact will be massive. By 2023, Forrester predicts that 10% of all Fortune 500 enterprises will use AI to generate content.
What does that mean for the content marketers so many businesses currently employ to develop their brand assets, blog posts, social messages, and more?
Many creatives might have a knee-jerk reaction and say AI can’t bring the creativity, judgment, and problem-solving skills needed to create high-quality content. And that may be true… today.