These CRM Modules Can Skyrocket Your Customer Loyalty
CRM software helps businesses capture customer data, understand customer behavior, and improve customer engagement.
Effective management of customer relationships requires a centralized database to store customer information, automation of key business processes, and streamlining of communication with customers.
CRM modules provide specific functionalities and features that cater to different aspects of customer management. Understanding the different CRM modules available and their capabilities is essential to making the most of your CRM system.
This article explains the scope of CRM modules and how they work together to help business owners deliver customer delight.
A CRM module refers to a specific set of functionalities within the CRM software. These modules can be added, customized, or removed based on the needs of the business. CRM modules include lead management, sales management, marketing automation, customer service, and website analytics.