How marketing automation 📭effectively drives leads to your SaaS ✔️business
Let’s say that you run a SaaS company. You’ve already built a solid product that solves your target audience’s pain problems, and now you’re looking to bring in new customers.
To do this, you need to reach out to potential customers and get them to sign up for your service and keep using it. This article will explain why and how you should automate your SaaS business to drive leads effectively and automate repetitive marketing tasks. It also reveals how all statistics for business automation are a net positive for your SaaS vertical.
What is marketing automation?
Marketing automation is the process of using software to automate various operations like lead management or segmenting subscribers. It helps you generate leads, increase sales, and improve customer satisfaction.