How small businesses are bouncing back in 2023
Operating a small business is nothin’ small. It’s not just the huge risk you take starting a business—it’s also the blood, sweat, and tears that go into keeping things running smoothly and attracting more of your target customers. And with things like the looming economic downturn, the Great Resignation, and post-pandemic pressures, it’s no wonder that small businesses have been feeling the heat. (Let’s not bring climate change into this, huh?)
We wanted to know how these folks are surviving (even thriving) in this weird, wild economic time—so we asked ’em. In Break Free: The State of AI Marketing for Small Business, we polled 400 people in the United States and Canada on the most pressing challenges they face marketing their small businesses and learned how they’re using technology to bounce back.