How to Create a Social Presence Your Audience Wants to Be a Part of
on April 10, 2023
Kari Anderson shares the intricacies of a successful social presence that will keep your audience engaged and coming back for more!
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Episode Summary
In this episode of Behind the Post, host Olivia Messina sits down with Kari Anderson, Social Media Manager at Körber Supply Chain. With a wealth of knowledge and expertise in B2B social media, Kari is passionate about the power of brand storytelling and the importance of relatability in connecting with audiences.
Kari shares her experience rolling out a highly effective social selling program and how she strategically targets the right people with her content. She provides valuable insights on refining your social strategy to meet your audience’s expectations and offers valuable advice on how to differentiate yourself from the competition.