How to Make Role-play Actually Valuable for Your Sales Team
No need to cringe. When executed correctly, role-playing can be one of the most valuable training activities your sales reps have.
Mention role-playing to a group of professionals and the reactions are practically a reflex – sighs, groans, eye-rolls — and those are just the noticeable ones.Â
Role-plays are a popular development tool used by teams of all kinds and backgrounds, but unfortunately, the cringe felt by participants is just as universal.