PPC Pathway Lesson 13: Missing PPC Data
Video Script
Not seeing any PPC results for this domain? Here’s why that might be happening
*intro*
The most obvious reason is that this domain isn’t actually advertising on anything.
We track billions of keywords for millions of domains and if we’re not seeing this domain’s ads, it probably means that they’re not doing anything in Google Ads.
We’ve also been tracking this stuff for over 15 years, so if we’ve never seen it, odds are it’s just not being seen. Â
They may be focusing on other ad platforms or solely on SEO and content marketing.
If you KNOW they are advertising, here are the reasons SpyFu might not be seeing it.
- Localized Ads:One of the most common reasons is that this domain is only advertising in a local market; targeting their ads to a specific location, or limited to a certain time of day or demographic.