Mediafly Revenue360: The Evolution of Sales Enablement Technology
Before 2020, B2B buyer behaviors had already begun shifting to favor digital and self-service channels. With more buyers firmly cemented in the world of digital selling, there’s no going back.
71% of buyers willingly spend over $50,000 on a single transaction using a remote or self-service model, for example.
McKinsey
To remain competitive and relevant, revenue teams will need different skills and robust technology to support multi-experience buying as the number of self-directed buying interactions remains greater than human interactions. The future of sales requires a transformation of companies’ processes, resource allocation, and strategies as the market reorients from a seller-centric to a buyer-centric approach.
Today’s revenue teams need innovative tools to assess, coach, predict and interact with buyers at every stage of their journey. Enter Mediafly’s Revenue360 suite.
- Coach360 empowers revenue leaders to onboard, train, and coach revenue teams, thus equipping them with the processes, knowledge, tech, and content required to meet sales quotas. The solution includes Conversation Intelligence; Coaching Plans, Smart Alerts, and Scorecards to help reps master skills; Coaching Insights; a single source of truth for sales training content; and learning management capabilities.
- Engagement360 includes an Enterprise content management system, advanced presentation tools, and interactive content creation tools & services (animated explainer videos, interactive presentations, curated microsites, and video & screen recordings) to help revenue teams capture and keep buyers’ attention with personalized content experiences.
- Intelligence360 offers a wealth of revenue intelligence tools and reports, including sales analytics, KPI tracking, conversational intelligence, pipeline management, and predictive forecasting. This flexible, no-code solution delivers real-time data and insights, enabling revenue teams to improve pipeline health, boost forecast accuracy and effectively manage the entire revenue journey.
- Value360 empowers revenue teams to create business value and diagnostic assessments, ROI, and TCO calculators that marketers, sellers, and customer success managers can leverage to quantify and communicate value to B2B buyers across the customer lifecycle.