SEO KPIs: 12 KPIs for SEO to Track & Measure
Key performance indicators (KPIs) for SEO are metrics that help you evaluate the performance of your SEO efforts.
Without defining, monitoring, and analyzing the SEO KPIs that matter for your business, there’s no way to know whether your SEO efforts are successful.Â
Additionally, KPIs for SEO can help set and manage expectations. Using the KPIs you’ve set, stakeholders and business partners can assess the progress and impact of your work.Â
While every business is different and will need its own set of KPIs to track, we’ve identified the 12 most important SEO KPIs below.