Duplicate Content: How To Find and Fix It
Easy to create, hard to get rid of, and extremely harmful for your website—that’s duplicate content in a nutshell. But how badly does duplicate content actually hurt SEO? What are the technical and non-technical reasons behind the existence of duplicate content? And how can you find and fix it on the spot? Read on to get the answers to these key issues and more.
What is duplicate content?
Duplicate content is basically copy-pasted, recycled (or slightly tweaked), cloned or reused content that brings little to no value to users and confuses search engines. Content duplication occurs most often either within a single website or across different domains.
Having duplicate content within a single website means that multiple URLs on your website are displaying the same content (often unintentionally). This content usually takes the form of: