International SEO: How To Optimize Website for Multiple Countries
What is international SEO?
International SEO involves optimizing your website for different regions and languages in order to ensure that it ranks well in Google Search worldwide.
This strategy is essential for businesses targeting customers in multiple countries or languages, and it’s based on the use of various techniques, from structuring your website to cater to different regions to tailoring content for cultural relevance and language accuracy.
What is the difference between international SEO and local SEO?
The main difference between international and local SEO lies in their scope and target audience.
While international SEO focuses on optimizing a website for multiple countries and languages, catering to a diverse global audience, local SEO is more region-specific.