Biggest: Apple or Spotify?
Data: Exclusive: Who’s biggest? Spotify is biggest for total listeners to podcasts, but Apple is biggest for downloads, according to new US data from Podtrac. The company also reveals that Spotify has the lowest number of episode requests per listener, at just three: Apple Podcasts users download more than nine times as many.
Data: Exclusive: Both Apple Podcasts and Spotify have achieved higher ratings from podcast creators in the second edition of the Podnews Report Card. Unveiled by our Editor last week, we have now published the results.
Data: Podcasting represents 12% of all time spent listening to ad-supported media, says Edison Research. Podcasting is beaten by AM/FM Radio and YouTube for all ages.