Pinterest Launches New Video Ad Campaign to Highlight its Value in Exploring Niches
Pinterest is launching a new video ad campaign, which aims to showcase how the platform can help you dig into specific trends and interests, via various niche concepts, under the banner of “It’s possible”.
As you can see in this example, Pinterest’s new campaign highlights how the platform can facilitate idea exploration and creation, through a range of products, recipes, ideas, and more.
As explained by Pinterest:
“The [new campaign] reinforces how Pinterest is a mind-expanding platform that can help you see and seize new possibilities. People need a place where they can expand and evolve their thinking, organize their ideas and collaborate on projects with the people they care about, all in an effort to ultimately take action and improve their lives.”