278 Social Media Holidays for Your 2023 Content Calendar [+Template]
Do you celebrate International Cat Day, Pizza Day, or Talk Like a Pirate Day?
There are a plethora of observance days worldwide during which marketers can share content relevant to their industries, get involved in a movement, or simply generate more awareness. But odds are, you probably don’t acknowledge these days until you see your favorite brand posting about it.
These social media “holidays” are a fun way to connect with new and existing followers who share an affinity for a specific food, fictional character, or pet.
While we don’t suggest sharing content on social media and then adding an irrelevant holiday hashtag to it, these holidays can be a chance to promote your brand in a relevant way. Not doing so could cause you to miss valuable opportunities where your brand can join the conversations taking place among members of your target audience.