A Guide for Real Estate Social Media Marketing: Clicks, Shares & Sales
Social media has become the playground of marketing, and rarely do industries not use these platforms for their marketing activities. So, it’s not surprising that real estate social media marketing has become a discernible trend for branding and marketing, whether it be a firm or an individual agent.
There are 4.9 billion social media users globally. And a total of 41% of first-time home buyers tend to go online to look for property on sale. One can imagine the imperative of having an online presence for real estate businesses, and social media is an ideal place to capture referral traffic.
But that’s not the only reason to do it.
Although the main reason is to promote listings, real estate pros enjoy their social media just like anyone else. But to boost your real estate social media marketing, you must use all the social media platforms in your real estate marketing plan.