9 popular types of social media content to grow your brand
Content is at the heart of every social strategy. It’s how brands make their first and long-lasting impressions on social media. And it’s with content that brands communicate and connect with new and loyal customers alike.
That’s why it’s important to know what to post on each social media platform. So in this article, we’ll share the nine most valuable types of social media content according to marketers and how brands are using these formats to strike a chord with audiences.
The most engaging types of social media content in 2023
Keeping up with the latest in social media is a difficult task with all the different platforms, features and algorithms. That’s why we created The 2023 Content Benchmarks Report to help you identify the most valuable types of social media content.