Webinars: A complete guide with examples
Gathering online is a popular way to connect with a wider community that defies geography.
That’s true whether you’re chatting in Slack with coworkers, tuning in for a live stream, or attending an online event or webinar.
The pandemic accelerated the shift to online events. They’re still going strong and are more common now than ever.
One of these online events is especially relevant to brands and marketers – the webinar.
What is a webinar? How do you set one up and host it? What are some successful examples of webinars? It’s all in this guide.
What is a webinar?
A webinar is a seminar that occurs online. (Web + seminar = webinar.)
When you think of an in-person seminar or conference, you probably picture many speakers presenting industry news, innovations, and education in front of a live audience.