How Much Does Inbound Marketing Cost in 2023?
What does inbound marketing cost?
Inbound marketing is a long-term, ongoing practice and includes several moving pieces: Strategy and planning, software, website design, content creation (written and video), social media, paid media, and coaching and training.
- Strategy and planning can cost you anywhere from $50-125 per hour for a freelancer (total depending on how many articles you write) to an average of $91,000 for hiring someone in-house.
- Software costs begin at about $200 a month.
- Website design costs can start at a few hundred dollars and go up to $75,000.
- Written content creation can range from $75 per article to an average $63,000 salary.
- Hiring a videographer in-house usually entails an average salary of $48,000.
- Project-based SEO services begin at $3,500.
- Paid media can range from $10,000 to $100,000+.
- Sales and marketing training can range from $8,500 to $15,000 a month.