Top Sales Challenges & How AI Can Power Your Sales Enablement Strategy
The average win rate for B2B companies in early 2023 fell between 17-20%. This is a significant drop from just a year before when sales success reached around 26%. Many companies are now facing slimmer budgets and higher competition. They need to achieve more with less, making sales enablement more important than ever.
The good news? Companies have access to AI tools to support their sales efforts. In this post, you’ll learn how AI can power your sales enablement strategy.
Table of Contents
- What is sales enablement?
- Challenges in Today’s Sales Environment (and How AI Can Help)
- How Sales Teams Currently Use AI
- How AI Can Refine Sales Enablement Strategies
What is sales enablement?