The Best Social Selling Channels to Use in 2023
Social media is the future of consumer shopping, so it’s no surprise that 59% of social sellers say they’ve made more sales through social media this year compared to last. More yet, 87% of social sellers say social selling has been effective for their business this year.
Whether you’re new to social selling or looking to revamp your strategy, you might be wondering where these social sellers are finding success. In this post, we’ll discuss the best social selling channels to use according to our recent data and the best features these channels have to offer.
1. Facebook
Facebook is the most popular social selling platform among those who sell products directly within the app. And B2C salespeople report discovering new prospects most effectively through Facebook.