Sell Sheets: How to Create One That Gets Results
If you’re a business owner, you’ve already crafted a perfect elevator pitch. However, not everyone will have the time to listen to your spiel. Some will prefer to learn about your offering at a glance. That’s where sell sheets come in.
A sell sheet is a one-pager that lays out exactly what your product can offer. Let’s say I’m opening a service that trains AI algorithms. My sell sheet would include how my team provides the service, the benefits of our program, and the cost of working with us.
In this guide, we’ll explore what goes into a sell sheet and how you can create one document that seals the deal.
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Table of Contents
- What is a sell sheet?
- Sell Sheet Design