Objection Handling: 44 Common Sales Objections & How to Respond
Virtually every prospect you speak to has sales objections or reasons they’re hesitant to buy your product — if they didn’t have reservations about your solution’s price, value, relevance to their situation, or their purchasing ability, they would have already bought it.
Objection handling is a natural part of selling, but it can be a significant roadblock when you’re trying to move prospects through the pipeline. You might even be tempted to accept the objections and send a breakup email straightaway. But you need to learn how to both discover and resolve these concerns if you’re going to be successful.
When objections arise, it isn’t the time to give up — it’s time to reemphasize your product’s value. In this post, you’ll learn everything you need to know about objection handling, including ways to rebut common objections.
- What is a sales objection?
- Handling Objections
- An Effective Method for Objection Handling – LAER: The Bonding Process®
- Why is objection handling important?
- Types of Sales Objections
- How to Overcome Sales Objections
- Common Sales Objections