How to Create Facebook Ads Customers Engage With
Want more leads or conversions from your Facebook ads? Looking for successful tips for modeling your own ads?
In this article, you’ll discover eight tips for creating Facebook ads consumers respond to.
To write high-performing Facebook ads, you need to know your audience. You can use your brand’s buyer persona to clarify the basics:
- What’s your target demographic?
- Where does your audience live and work?
- What are your customers’ interests and beliefs?
- What are your customers’ needs and challenges?
Using these details, you can start to create a framework for your Facebook ads copy. But what phrasing should you use to get your audience’s attention? Which words are more likely to draw them in and what kind of language you should avoid?