Instagram Stories: The complete guide for your brand
Instagram Stories have become a big deal. They’ve become so popular that 83% of marketers said they plan to use Stories for influencer marketing. They’re tap-friendly and time-sensitive, which makes them highly appealing to the average Instagram user.
Moreover, changes to the Instagram algorithm has put a damper on organic reach. As a workaround, brands are using Stories as a low-hanging opportunity for visibility and engagement.
But if you’re still struggling to make sense of Stories, we get it. That’s why we put together this detailed guide breaking down how to use Instagram Stories. Read on to learn about how to view, create and use Instagram Stories to improve your brand’s Instagram marketing.
Table of Contents:
- What are Instagram Stories
- Why use Instagram Stories
- How to view Instagram Stories
- How to make an Instagram Story
- How to use Instagram Stories as a brand
- Instagram story tips