Is Call Masking Essential? Yes, Use it for These 7 Reasons
Call masking is a communication feature that conceals your actual phone number by displaying a different number during calls.
For instance, a food delivery app uses call masking to allow customers and delivery drivers to communicate without revealing their personal numbers, ensuring privacy for both parties. This enhances both trust and safety and makes everything more secure on both sides of the call.
Who Should Use Call Masking and Who Shouldn’t
If your business doesn’t operate with a direct landline and has a number that isn’t hardwired to a specific location (such as VoIP call systems), call masking is necessary to ensure that recipients see the correct business number displayed. This becomes especially pertinent for remote teams or individuals who need to conduct business communications without revealing personal numbers.