How to Create an SEO Content Strategy (Follow the Ahrefs’ Framework)
SEO content is content designed to rank on search engines. So an SEO content strategy is your plan on how you’ll use that content to support your business goals.
Our SEO content strategy can be summarized into one sentence:
We create and maintain high-quality, search-focused content about topics with business potential, search traffic potential, and ranking potential.
We’ve carefully crafted this sentence. Each word has earned its way in. If you remove any one of them, everything falls apart.
Let’s look at how our content strategy works.