How to use DIY content to boost your visibility and leads
From home services to SEO and everything in between, do-it-yourself (DIY) content is one of the best ways businesses can engage with their audience online.
You’re probably wondering, “How will showing potential customers how to do my work going to help grow my business?”
DIY content has always been popular, but the continued rise in popularity of social media video sites like YouTube and TikTok makes do-it-yourself tutorials and content more accessible than ever.
Sharing DIY content offers a variety of benefits to businesses, from improving E-E-A-T to increasing online visibility and even generating leads.
The benefits of using DIY content
Here are a few of the critical ways DIY content can help you boost business, both online and in the real world.