8 steps to maximize success during global site migrations
Migrating a website is a complex undertaking, but when it involves transitioning global sites across multiple markets, the challenges are exponentially greater.
This article provides a comprehensive guide to maximizing success with global site migrations while protecting organic search traffic.Â
From the initial planning stages to post-launch monitoring, it covers key actions organizations should take to deeply integrate SEO best practices, preserve URL and content value and streamline the process across international markets.Â
Site migrations vs. global site migrations
Migration is any significant domain, content or URL changes that typically happen during a website rebuild, consolidation, domain change or move to a new content management system (CMS).Â