Common Advantage+ Shopping Campaign Mistake
Do not make this mistake with Advantage+ Shopping Campaigns. I’ve seen this a few times, so I want to be sure that you’re not doing it, too…
Existing Customers
In your Ad Account Settings, you have the ability to define your Existing Customers.
This impacts your Advantage+ Shopping CampaignsThe campaign is the foundation of your Facebook ad. This is where you’ll set an advertising objective, which defines what you want your ad to achieve. More in two ways.
First, it’s at least a consideration when determining who should see your ads. It’s especially important if you apply a Customer BudgetA budget is an amount you’re willing to spend on your Facebook campaigns or ad sets on a daily or lifetime basis. More Cap.