Still Use Advantage Campaign Budget?
Should you still use Advantage Campaign Budget? The answer is complicated…
What is Advantage Campaign BudgetAdvantage Campaign Budget (formerly Campaign Budget Optimization) automatically manages your Facebook campaign budget across ad sets to get you the overall best results. MoreClick word to read full description?
In the standard campaignThe campaign is the foundation of your Facebook ad. This is where you’ll set an advertising objective, which defines what you want your ad to achieve. MoreClick word to read full description construction, budgets are set individually in the ad set.
Advantage Campaign BudgetA budget is an amount you’re willing to spend on your Facebook campaigns or ad sets on a daily or lifetime basis. MoreClick word to read full description allows you to set a campaign budget that applies to all ad setsAn ad set is a Facebook ads grouping where settings like targeting, scheduling, optimization, and placement are determined. MoreClick word to read full description within it. Your budget will be distributed optimally between ad sets to get you the best possible results.